Industry Experience & Skills
Cresa
Graphic Design Manager
Nov 2019 – Present
New York, NY
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Currently serving as the Interim Marketing Director for the New York office
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Creating high-level market driven pitch materials which include market/economic data, in depth company overview, services, experience and alliances
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Creating quarterly market reports using research from Costar and market news sources
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Planning and executing a social media strategy for all social media platforms and tracking performance metrics
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Brainstorming ideas for blog content and assisting in writing copy, sourcing stock imagery and proofreading
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Managing marketing of all subleases/offering memorandums including photographing the space, flyer creation, distribution through constant contact, social media campaigning and uploading to the website
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Creating custom email campaigns through constant contact and managing contact lists
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Shooting and programming virtual tours of Cresa's subleases using the VPix platform
Cresa
Graphic Design Associate
Jun 2018 – Nov 2019
New York, NY
Sublease flyers:
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Work with brokers to gather information about a sublease
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Create a flyer using InDesign
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Set up distribution on Constant Contact
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Schedule flyers to go out through Constant Contact every day
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Track flyer analytics and monitor performance
Website:
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Adding all bios, subleases, case studies to their appropriate pages
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Uploading news/blogs/whitepapers
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Staying on top of deadlines set by corporate
Branding:
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Updating all marketing materials/language to reflect new brand standards
Social Media/Email Marketing
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Creating graphics for social media/internal emails when necessary
Business Development
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Producing presentations, matrices, financials, etc. to aid brokers on pitches
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Providing any additional materials a broker may need on a pitch/tour – anticipating their needs
Weiniger Realty
Graphic Designer
Sep 2017 – Nov 2019
Warren, NJ
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Create all marketing materials for The Weiniger Group including business cards, listing signs, mailers, brochure, postcards online banners and social media graphics
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Manage the Weiniger Group website by ensuring it is up to date and looks presentable
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Manage all listings on Zillow, Trulia, Realtor.com and the Weiniger Group website
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Work with the social media coordinator to create graphics for blog posts, eblasts and social media posting, and work together to plan weekly content
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Organize and plan video shoots by writing scripts for listing videos and researching local businesses in the area for small business interviews
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Help to on-board new agents by designing and ordering business cards, writing a bio for the Weiniger Group website and organizing professional headshots
Visual Marketing & Design
Graphic Designer
Mar 2016 – Apr 2017
Parsippany, NJ
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Created brochures using Adobe InDesign for real estate agents selling multi-million dollar homes in New Jersey and New York
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Created custom websites using Adobe Muse for properties being sold. Each website had a slideshow on the home page which showcased professional photos of the home and an interactive floor plan which allowed the user to click on a room in the floor and see a photo of the room
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Processed professional pictures and add in blue skies, green lawns, and removed any unwanted wires or objects
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Communicated with real estate agents directly when creating their brochures and websites and worked with them to complete any revisions they had
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Trained and managed new graphic designers
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Created new templates to use for future brochures and websites
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Wrote text for each brochure from researching the property MLS